The world’s highest-paid celebrities
earned a combined $6.1 billion before taxes and fees, a $200 million drop from
2019, after the global pandemic shuttered stadiums and silenced performances
around the world. The decline was the first since 2016, the year after Floyd
Mayweather and Manny Pacquiao earned nearly half a billion dollars between them
from the richest fight in boxing history. But even with Covid-19 lurking--and
America on fire in every sense of the word following the murder of George Floyd--the
show still went on.
The top earning celebrities were Kylie Jenner and Kanye West, who brought in $590 million and $170 million, respectively. West collected most of his earnings from his Yeezy sneakers deal with Adidas, while Jenner’s payday came from selling a 51% stake in her cosmetics firm to Coty in January.
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| Kylie Jenner |
While she had exaggerated over the years
about the size of her business, the money she pulled in from the deal was
real--enough to rank as one of the biggest celebrity cashouts of all time.
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| Kanye West |
Three streaming giants doled out $300
million to stars on the list, including Ryan Reynolds (No. 18, $71.5 million),
Billie Eilish (No. 43, $53 million) and Jerry Seinfeld (No. 46, $51 million),
with Netflix paying out more than two thirds of that.
Live shows drove career-best income
for some of music’s biggest names, with Ed Sheeran’s Divide Tour drawing 8.9
million fans and grossing $776 million over two-plus years to surpass U2’s
all-time record for a single tour. Others will take a hit next year as tours
for everyone from Taylor Swift (No. 25, $63.5 million) to Paul McCartney (No.
93, $37 million) have been cancelled because of the pandemic.
In sports, Roger Federer (No. 3, $106.3 million) is the first tennis player to earn the top spot among athletes on the list.
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| Roger Federer |
While soccer’s Cristiano Ronaldo (No. 4, $105 million) became the
first team player to earn $1 billion during his career. Naomi Osaka set her own
record at No. 90, bringing in $37 million income, the most money any female
athlete has ever made in a single year.
 |
| Cristiano Ronaldo |
Podcasting makes its first appearance in the voice of Bill Simmons (No.13, $82.5 million), who sold his podcast company The Ringer to Spotify in February for $206 million.
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| Bill Simmons |
Another newcomer: Hamilton creator and star Lin-Manuel Miranda (No. 62, $45.5 million), who added to his haul from the Broadway hit in February when Walt Disney paid $75 million for the rights to air the filmed version of his Founding Father musical.
Miranda joined a chorus of celebrities using their fame to speak out after the killing of Floyd: “It’s up to us, in words and deeds, to stand up for our fellow citizens.” He’s one of a growing group of stars working to enact systemic change.
More than a dozen on the Celebrity 100
have invested or otherwise worked with Andreessen Horowitz’s Cultural
Leadership Fund, which aims to expand investment opportunities and access to
tech jobs among African Americans.
Here are the top 100
#1 Kylie Jenner –
$590 million
#2 Kanye West – $170 million
#3 Roger Federer – $106.3 million
#4 Cristiano Ronaldo – $105 million
#5 Lionel Messi – $104 million
#6 Tyler Perry – $97 million
#7 Neymar – $95.5 million
#8 Howard Stern – $90 million
#9 LeBron James – $88.2 million
#10 Dwayne Johnson – $87.5 million
#11 Rush Limbaugh – $85 million
#12 Ellen DeGeneres – $84 million
#13 Bill Simmons – $82.5 million
#14 Elton John – $81 million
#15 James Patterson – $80 million-
#16 Stephen Curry – $74.4 million
#17 Ariana Grande – $72 million
#18 Ryan Reynolds – $71.5 million
#19 Gordon Ramsay – $70 million
#20 Jonas Brothers – $68.5 million
#21 The Chainsmokers – $68
million
#22 Dr. Phil McGraw – $65.5 million
#23 Ed Sheeran – $64 million
#24 Kevin Durant – $63.9 million
#25 Taylor Swift – $63.5 million
#26 Tiger Woods – $62.3 million
#27 Kirk Cousins – $60.5 million
#28 Post Malone – $60 million
#28 J.K. Rowling – $60 million
#28 Ryan Seacrest – $60 million
#31 Carson Wentz – $59.1
million
#32 Rolling Stones – $59 million
#33 Mark Wahlberg – $58 million
#34 Tyson Fury – $57 million
#35 Marshmello – $56 million
#35 Russell Westbrook – $56 million
#37 Ben Affleck – $55 million
#37 Sean Combs – $55 million
#39 Shawn Mendes – $54.5 million
#40 Vin Diesel – $54 million
#40 Lewis Hamilton – $54
#42 Jay-Z – $53.5 million
#43 Billie Eilish – $53 million
#44 Rory McIlroy – $52 million
#45 Simon Cowell – $51 million
#45 Jerry Seinfeld – $51 million
#47 BTS – $50 million
#48 Kim Kardashian West – $49.5 million
#49 Drake – $49 million
#49 Jared Goff – $49 million
#49 Judy Sheindlin – $49
million
#52 Akshay Kumar – $48.5 million
#53 Conor McGregor – $48 million
#54 James Harden – $47.8 million
#55 Giannis Antetokounmpo – $47.6 million
#56 Jennifer Lopez – $47.5 million
#57 Anthony Joshua – $47 million
#57 Pink – $47 million
#59 Deontay Wilder – $46.5 million
#60 David Copperfield – $46 million
#60 Rihanna – $46 million
#62 Luke Bryan – $45.5 million
#62 Lin-Manuel Miranda – $45.5 million
#64 Backstreet Boys – $45 million
#64 Tom Brady – $45 million
#64 Phil Collins – $45 million
#67 Drew Brees – $44.8 million
#68 Novak Djokovic – $44.6 million
#69 Will Smith – $44.5 million
#70 Blake Shelton – $43.5 million
#71 Sean Hannity – $43 million
#71 Sofía Vergara – $43 million
#73 Celine Dion – $42 million
#74 Kyrie Irving – $41.9 million
#75 The Eagles – $41 million
#75 Adam Sandler – $41 million
#77 Phil Mickelson – $40.8 million
#78 Julio Jones – $40.5 million
#78 Metallica – $40.5 million
#80 Jackie Chan – $40 million
#80 Rafael Nadal – $40 million
#82 Heidi Klum – $39.5 million
#82 Travis Scott – $39.5 million
#84 Kevin Hart – $39 million
#85 Klay Thompson – $38.8 million
#86 Katy Perry – $38.5 million
#87 Lady Gaga – $38 million
#87 Bon Jovi – $38 million
#87 U2 – $38 million
#90 Naomi Osaka – $37.4 million
#91 Canelo Alvarez – $37
million
#91 Damian Lillard – $37 million
#91 Paul McCartney – $37 million
#91 Oprah Winfrey – $37 million
#95 DJ Khaled – $36.5 million
#95 Kiss – $36.5 million
#97 Sebastian Vettel – $36.3 million
#98 Serena Williams – $36 million
#99 Angelina Jolie – $35.5 million
#100 Mohamed Salah – $35.1 million
Courtsey FORBES.
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